Rentomojo Limited (New IPO): GMP, Price, Review, Profit

Rentomojo Limited is a subscription-based online rental platform that provides furniture and home appliances on a monthly/long-term rental model to individuals and businesses. It operates a tech-driven D2C model allowing users to rent items like sofas, beds, washing machines, and electronics instead of purchasing them.

It has ~2.27 lakh+ subscribers across 22 cities, operates ~21 warehouses and 67 experience stores, and holds an estimated 42-47% share of India’s organised furniture & appliance rental market.

Rentomojo Limited was incorporated in 2014 & currently Mr. Geetansh Bamania serves as the Managing Director & CEO of the company.

Rentomojo Limited has filed its DRHP with SEBI for a proposed IPO featuring a Fresh Issue of ₹150 Crore and an Offer for Sale (OFS) of 28,399,567 Equity Shares.

Subscription date to apply for the IPO is yet to be announced. Price band for the IPO is also pending to be declared.

Issue Size:₹ 150 Cr + 28,399,567 Equity Shares
Fresh Issue:₹ 150 Cr
Offer for Sale:28,399,567 Equity Shares
Price Range:TBA
Lot Size:TBA
GMPPending

Rentomojo Limited important data points


Revenue, PAT, EBITDA

YearFiscal 2025
Networth₹ 183.61 Cr
Revenue:₹ 265.95 Cr
EBITDA₹ 118.43 Cr
PAT₹ 43.10 Cr
EBITDA Margin:~43.55%
PAT Margin~ 15.85%
Face Value:₹ 01

IPO important dates

Open Date:TBA
Close Date:TBA
Anchor Investor BiddingTBA
Allotment Date:TBA
Refunds & Demat CreditTBA
Tentative Listing Date:TBA

Use of Proceeds

PurposeAmount
Payment of lease rentals₹ 42.50 Cr
Working Capital Requirement₹ 00 Cr
Borrowing prepayment/repayment 70 Cr
General Corporate PurposeBalance

Rentomojo Limited Financial Data

202320242025
Revenue (₹ Cr)₹ 120.1₹ 192.7₹ 266.0
PAT (₹ Cr)₹ 4.4₹ 22.4₹ 43.1
Asset (₹ Cr)₹ 179.0₹ 366.2₹ 449.9
Net Worth (₹ Cr)₹ 22.2₹ 139.6₹ 183.6

Rentomojo Limited IPO Grey Market Premium

DateIPO PriceIPO GMPProfit per lot
28-May₹ –₹ –₹ –
27-May₹ –₹ –₹ –
26-May₹ –₹ –₹ –
25-May₹ –₹ –₹ –
24-May₹ –₹ –₹ –

Rentomojo Limited

Rentomojo Limited Pro’s and Con’s

Strengths:

  • Strong presence in India’s fast-growing furniture & appliance rental market with subscription-based recurring revenue model.
  • Asset-light tech-driven platform improves scalability and operational efficiency.
  • Increasing urban demand for flexible “rent instead of buy” lifestyle among millennials and working professionals.
  • Diversified product portfolio reduces dependency on a single category and improves customer retention.
  • Established brand with multi-city operations and large active subscriber base.

Risks:

  • High capital expenditure required for maintaining and replacing rental inventory impacts cash flow.
  • Profitability challenges due to depreciation of assets and maintenance costs.
  • Intense competition from players like Furlenco, CityFurnish, and local unorganised rental markets.
  • Business highly sensitive to economic slowdown affecting discretionary rental spending.
  • Limited pricing power as customers can easily switch between rental platforms.

Rentomojo Limited Promoters – Pre offer equity (Approx)

Promoters%Shares
Geetansh Bamania~ 14.69 %

Rentomojo Limited Lot Size details

Application TypeLot SizeNo. of LotNo. of SharesInvestment Amount
Retail (Min)1₹ –
Retail (Max)13₹ –
HNI (Min)14₹ –
HNI (Max)66₹ –
Big HNI (Min)67₹ –

Annual Returns + Lead Managers / Registrars of Rentomojo Limited

ROE26.67%
ROCE25.14%
RoNW26.67%
Lead / Book Running Lead ManagersMotilal Oswal Investment Advisors Ltd,
Axis Capital Ltd,
IIFL Capital Services Ltd
Registrar (RTA)KFin Technologies Limited

Rentomojo Limited FAQ’s

  • It offers furniture & appliance rental subscriptions across 22 cities with 2.27 lakh+ users via tech-enabled D2C platform.
  • Rentmojo is raising funds to reduce debt, warehouse lease costs, and general corporate expansion needs.
  • The IPO includes a Fresh Issue of ₹ 150 Crore and an Offer for Sale (OFS) of ~2.84 Cr Equity shares. It will be listed on NSE and BSE platform.
  • Key risks include asset-heavy rental model, high depreciation costs, strong competition, and sensitivity to urban demand slowdown.
  • Potential upsides include growing rental economy, recurring subscription revenue, strong market share (~42–47%), and expanding urban customer base.
  • Investors can apply for the IPO through ASBA via net banking or using UPI through registered stock brokers once the IPO opens for subscription.

For more amazing blogs click here (IPO Corner).


Leave a comment